There are different requirements depending on the type of therapeutic good that is being advertised and who it is being advertised to. This page provides basic information on advertising regulation and how it is applied in different situations.

On this page: Basics of therapeutic goods advertising | For consumers | For specific audiences | Advertising specific types of therapeutic goods | Interactive tools | Make an enquiry

Basics of therapeutic goods advertising

The following links provide basic information on advertising therapeutic goods and the applicable legislation.

• What does it mean to advertise therapeutic goods?
• Why and how advertising of therapeutic goods is regulated
• Therapeutic goods legislation and advertising

For consumers

• Video - Report illegal or misleading ads
• Consumer guide to therapeutic goods advertising requirements
• Fact sheet - 6 stages of complaint handling
• Fact sheet - 10 things to look out for in medicine advertisements
• Fact sheet - How to make a complaint
• Fact sheet - Understanding what ‘natural’ means on your medicine

For specific audiences

• Pharmacy prescription price lists: Price information code of practice
• Advertising prescription medicines to health professionals
• Schedule 1 of the Therapeutic Goods Regulations explained
• Schedule 1 certificates
• Advertising to consumers - overview of offences

Advertising specific types of therapeutic goods

Requirements vary depending on the type of therapeutic good that is being advertised. The following resources provide more information on the types of therapeutic goods that someone may wish to advertise and the relevant controls. For further information, see the Australian Regulatory Guidelines for Advertising Therapeutic Goods (ARGATG).

Prescription medicines

Medical devices

Interface goods

Interactive tools

• Decision tree - Can I advertise this therapeutic good to the public?
• Decision tree - Mandatory information required in advertising for therapeutic goods